TEN COMMON HOME SELLER (& REPEAT HOME BUYER) MISTAKES

• Buying a new home before you sell your old one.
• Listing your home based on the price you would like to get, rather than on market value.
• Failing to know the condition of their home (by having appropriate inspections) before they list it.
• Putting a house on the market before it shows well.
• Refusing to reduce a list price that is too high for the market.
• Refusing to counter a low offer.
• Being present when the home is shown to prospect buyers.
• Listing with a contingency to find a replacement home.
• Setting up a complicated showing procedure that discourages showings.
• Refusing to do anything to get your home ready to sell.

SELECTING A LISTING AGENT

Your Listing Agent Should:

• Prepare a market analysis and marketing proposal.
• Give your property the broadest marketing exposure possible.
• Prepare a descriptive brochure about your property with a color photograph or artist’s rendering of the home.
• List your property on the Multiple Listing Service and the Internet.
• Hold a broker’s open for local real estate agents as soon as possible after the property is listed for sale.
• Keep you informed on local market conditions.
• Following up on showing activity and give you feedback from agents who showed your home to potential buyers.
• Send you copies of weekly advertisements and other marketing materials.
• Tell you how you can improve the marketability of your homes including reducing the price if market conditions suggest it.
• Be available to consult regularly with you.